We Are Wild Skincare targets active, nature-loving millennials through our e-commerce platform.

 

I played a central role in rejuvenating our brand's online presence by curating vibrant imagery, crafting compelling captions, scheduling posts, and actively engaging with our community. I analyzed our social media KPI's and worked closely with the CEO to analyze best practices for our future campaigns. Concurrently, as a graphic designer, I specialized in creating visually captivating assets, particularly in icon design for our social media channels. I developed icons that visually communicated skincare benefits and product features, enhancing our brand's visual identity and effectively resonating with a nature-loving, young millennial demographic.